Tuesday, June 3, 2014

The Purpose of Life... Magazine

412-204-7493

Perhaps like you, I grew up with Life Magazines and National Geographic and inherited a love of travel and photography.  We are so excited that this auction features a wonderful collection of Life Magazines.  See items 37-39.

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I was surprised to find that Life Magazine was published as a humor and general interest magazine from 1883 to 1972. Time Magazine founder Henry Luce bought the magazine in 1936 solely so that he could acquire the rights to its name when it became a weekly news magazine with a strong emphasis on photojournalism. Life was published weekly until 1972, as an intermittent "special" until 1978, and then as a monthly from 1978 to the present. It became a weekly newspaper supplement published by Time Inc. from 2004 to 2007 and was included in some American newspapers. Now they are online.

On November 18, 2008, Google began hosting an archive of the magazine's photographs, as part of a joint effort with Life. Many images in this archive were never published in the magazine. The archive is accessible through Google Image. The full archive of the issues of the main run (1936–1972) is available through Google Book Search.

The motto of the first issue of was: "While there’s Life, there's hope."  

You may have seen the 2013 movie The Secret Life of Walter Mitty. It stars Ben Stiller in the lead role as a Life magazine photo editor who retreats into an intensely vivid fantasy world in times of stress.  As the employees race to publish the last edition, Walter is guided along his quest by these words.  “To see the world, things dangerous to come to, to see behind walls, draw closer, to find each other, and to feel. That is the purpose of life.”

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Much of the film is set in the meticulously recreated offices of Life Magazine. Along the halls are mural-sized versions of Life magazine covers through the years. Only nine of them were real. Most of them were classic Life photographs but never real covers.  
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If you want the real covers along with all the great content, be sure to be the winning bidder of our collection of Life Magazines in our current auction.
We hope you will enjoy the chance to purchase wonderful shots of American history.

Happy Bidding!
Liz
www.ayptoday.com

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